Flow Thinking Creative STudio

Creating change for businesses and brands

From doggie poop bags to Google's enterprise solutions, from action sport to finance, I have a proven track record for creating compelling communication and content experiences that engage customers and grow communities.

I've managed large international creative teams and built small businesses and start-ups. I just love being hands-on during the creative process across a wide range of channels and applications.

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"Tom is the creative partner that we all need: agile, pure empathy for the customer, and deeply strategic."

Former Head of Global Marketing
Android & Chrome Enterprise @ Google

Some of my work for organisations

'One Skateboard, One Love'

Mini documentary for Stanley Black & Decker and Extreme Unreel featuring Atita Verghese — India's first female professional skateboarder.

Rural Health Pro

Branding and user experience design for a platform to support the health workforce in rural, regional, remote and indigenous communities.

Macular Disease Foundation

TV ad for the Macular Disease Foundation encouraging people to take a quick online eye test to see if they should go to their optometrist for a full eye check to detect macular degeneration — the leading cause of blindness for Australians over the age of 50.

PetO Own brands

Design, naming and packaging for PetO's own-brand doggy doo bags.

'Never Alone'

Mini-documentary for Stanley Black & Decker telling stories of resilience from three of the world's leading female extreme athletes.

Some of the organisations I've worked with

What my clients and peers say...

"Tom and I worked together building the early days of ChromeOS, Android Enterprise, and multiple use cases and platforms for Google Cloud. We worked together completely remotely with me being based in San Francisco, and Tom in Sydney. It was a creative partnership that shaped much of Google's approach to the Education and Enterprise markets still active today. He is the creative partner that we all need: agile, pure empathy for the customer, and deeply strategic."

NICK KING • FORMER HEAD OF GLOBAL MARKETING
ANDROID AND CHROME ENTERPRISE AT GOOGLE

"Tom's superpower is his ability to build teams that feel more like
family. His authenticity, humour and care builds trust and empathy
quickly. His creative smarts inspire and enable teams to develop and grow with a laser focus on team and business goals."

JACQUIE FORD • FORMER CREATIVE OPERATIONS LEAD
CANVA

"I had the pleasure of working closely with Tom for a number of years across a range of domestic, regional and global clients. Tom is a unique creative leader as he is at the same time strategically creative and creatively strategic. He understands the nuance, can interpret complex language into simple to understand messages. He leads by example and was able to bring his team along the journey, helping them grow and develop their skills while delivering strong commercial outcomes for our clients."

PHIL SMITH • CEO AND FOUNDER
APPARENT COMMUNICATIONS

"Tom Hutton was my first manager at my first design job. It was the late 90’s and I wasn’t a great designer, but I could draw which was surprisingly useful during the internet’s brief vector animation boom.

Over 20 years later, I still remember Tom’s big hearted guidance and encouragement. Not to mention the hilarious work environment he created. He also identified that I may’ve been a better writer than a designer, and after a crash course in advertising, I have never looked back. Tom understands what makes people tick and how to manage and motivate a team."

NEIL HEYMANN • FOUNDING PARTNER, CHIEF CREATIVE OFFICER
LE TRUC AT PUBLICIS GROUPE, NEW YORK

"Tom helped me and others in our team understand how to develop our craft and also ensure we had the confidence to present in large client pitches and navigate the personalities of the mainstream and rather old school ATL creative teams. Although Tom himself was under immense pressure in this role he lost none of the qualities that made him one of the best leaders I’ve had the pleasure of working with, caring, supportive, driven, and always the first to lend a hand to grow other peoples careers. Above all the his sense of humour and quick wit helped take the pressure out of our day to day roles."

STEVE FARKAS • FORMER EXPERIENCE DESIGN LEAD
ACCENTURE. LIQUID STUDIO AUSTRALIA

"Tom has been a key mentor for our new business and has been a huge help in instilling confidence and direction. He has been helping us to win new business, to cost and schedule projects realistically, and, perhaps most importantly, helping us to define and refine our own brand and offering. He's an extremely personable guy with an
incredible aptitude to think quickly and creatively across a vast range of subjects. His generosity with his time and his ideas is truly amazing and both my business partner and I believe we could not have found a better mentor."

DYLAN GOODEARL • CO-DIRECTOR AT BONNE STUDIO